The GPSR assigns different safety, documentation, traceability, and escalation duties to manufacturers, authorised representatives, importers, distributors, online sellers, and the EU responsible person.
This page helps separate the role duties, build the product-safety file, and decide when corrective action, accident reporting, or recall communications must be escalated.
The GPSR has applied since 13 December 2024. Start with the product, applicable safety law, and legal role. The role duties below apply where Article 2 has not excluded them: for products subject to Union harmonisation legislation, GPSR Chapter III Section 1 does not apply. Manufacturers own design safety, risk analysis, technical documentation, consumer channels, complaint records, and dangerous-product action. Importers perform pre-placement checks and keep technical documentation available. Distributors verify visible product, operator, instruction, and safety information before supply. Every covered product also needs an established in the Union for Article 16.
1
Section 1
Role map for manufacturers, importers, distributors, and representatives
Article 9 is the manufacturer's release gate: the manufacturer must design and manufacture the product to meet the general safety requirement, carry out an internal risk analysis, draw up technical documentation, keep it current and available for 10 years after placement, and maintain series-production controls.
An importer must not place a product on the EU market until it has ensured compliance with the general safety requirement and checked the manufacturer's technical documentation, product identification, and contact details required by Article 11. A distributor has a narrower gate: before making the product available, it verifies the required manufacturer and importer identifiers, instructions, and safety information, and it must preserve safe storage and transport conditions.
An authorised representative needs a written mandate and must at least be able to provide documentation to authorities, warn the manufacturer when it considers a product dangerous, notify authorities through the Safety Business Gateway when required, and cooperate on risk-elimination actions. The mandate cannot transfer the manufacturer's Article 9(1) duty to ensure safe design and manufacture or the Article 9(2) duty to perform the internal risk analysis and draw up technical documentation.
Importer: pre-placement checks, importer contact details, instructions and safety information, storage and transport controls, 10-year access to technical documentation, cooperation with the manufacturer and authorities, and escalation when the product is dangerous.
Distributor: verify visible manufacturer/importer information and instructions before sale, preserve compliant storage and transport conditions, stop making non-conforming products available, and escalate dangerous-product information.
Authorised representative: follow the written mandate, hold or provide required documentation, inform the manufacturer of dangerous-product concerns, notify through the Safety Business Gateway when assigned or when manufacturer information has not already been provided, and cooperate with authorities; do not treat the mandate as transferring the manufacturer's design, risk-analysis, or technical-documentation creation duties.
Commission guidance used only for general EU product-law role concepts such as manufacturer, importer, distributor, authorised representative, and fulfilment service provider.
manufacturers, authorised representatives, distributors and importers
2
Section 2
Technical documentation, traceability, and EU responsible person checks
The release file should connect product identity, operator identity, and risk evidence. For the manufacturer, technical documentation needs at least a general product description and essential characteristics relevant to safety; where risks make it appropriate, it must also include risk analysis, mitigations, test-report outcomes, and the standards or other safety elements applied.
GPSR traceability covers labels, risk records, and the supply chain. Article 15 lets authorities ask economic operators for a risk description, related complaints, known accidents, corrective measures, and supply-chain traceability information. Operators must be able to present risk and corrective-action information for 10 years and upstream/downstream traceability information for six years.
Article 16 adds the EU responsible-person control: a covered product cannot be placed on the Union market unless an established in the Union is responsible for the referenced Regulation (EU) 2019/1020 tasks. Under Article 4(2) of that Regulation, the responsible operator is the EU manufacturer, the importer when the manufacturer is outside the Union, a mandated authorised representative, or, if none of those is established in the Union, an EU fulfilment service provider. Its name, registered trade name or registered trademark, postal address, and electronic address must appear on the product, packaging, parcel, or accompanying document.
Keep the technical file tied to the exact product model, batch, software or connected feature, warnings, instructions, standards, risk analysis, mitigations, and test evidence.
Record the manufacturer, importer, distributor, authorised representative, fulfilment service provider, and Article 16 responsible person only where each role actually exists in the supply chain.
For distance sales, ensure each listing clearly and visibly shows manufacturer contact details, the EU responsible person when the manufacturer is outside the Union, product identification including a picture/type/identifier, and required warnings or safety information.
Make traceability records retrievable by product, batch, supplier, component, embedded software, downstream , corrective action, complaint, accident, and authority request.
Article 4 tasks are incorporated into GPSR Article 16 for the responsible economic operator established in the Union.
market surveillance and compliance of products
3
Section 3
Corrective action, dangerous products, accidents, and recall escalation
When a manufacturer considers or has reason to believe that a product it placed on the market is dangerous, Article 9 requires immediate corrective measures, consumer information under the recall or safety-warning rules, and notification through the Safety Business Gateway to authorities in the Member States where the product was made available. Importers and distributors have their own escalation duties and must ensure corrective measures such as withdrawal or recall happen when appropriate.
Accidents have a separate trigger. A manufacturer must notify, through the Safety Business Gateway and without undue delay from the moment it knows of the accident, accidents caused by a product, associated with product use, and resulting in death or serious adverse effects on health and safety. Importers and distributors that learn of such an accident must inform the manufacturer without undue delay; if the manufacturer is outside the Union, the Article 16 responsible person with knowledge of the accident must ensure notification is made.
For recalls, separate the product-safety decision from the consumer notice. The corrective-action record should state whether the action is withdrawal, recall, warning, destruction, repair, replacement, refund, or another measure. The recall notice then needs product identification, the hazard and why the product is dangerous, immediate consumer actions, available remedies, and contact details.
Use the Safety Business Gateway for dangerous-product, corrective-action, and accident notifications by the or online marketplace provider concerned by the product.
For accident escalation, capture product type, identification number, accident circumstances, injury or health effect, Member State where the accident occurred, manufacturer notification, and the Gateway case and submission references.
For corrective action, document the action type, scope, duration, result, company taking the action, products still circulating by Member State where available, and whether affected consumers can be contacted directly.
For recall notices, avoid risk-minimising language such as voluntary, precautionary, discretionary, in rare situations, or no reported accidents when those words would reduce consumers' perception of risk.
Commission gateway page explaining compulsory GPSR business reporting of dangerous products and accidents to Member State market surveillance authorities.
Official template source for GPSR recall notices, including product identification, hazard wording, consumer actions, remedies, and contact fields.
Product safety recall
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Section 4
Evidence pack for authority requests and internal reviews
A useful GPSR evidence pack is role-specific. The manufacturer file should prove risk analysis, safety design, technical documentation, instructions, product identifiers, complaint channels, complaint investigations, and corrective-action decisions. The importer file should prove pre-placement checks and access to manufacturer technical documentation. The distributor file should prove visible-label and instruction checks plus storage and transport controls.
Keep the escalation trail alongside the product file. Authority requests under Article 15 can ask for the risk description, complaints, known accidents, corrective measures, and traceability information. Safety Business Gateway submissions can later feed national authority handling and Safety Gate information, so retain the submitted notification content, attachments, updates, and authority correspondence.
For each affected Member State, check the competent authority's instructions for local notification contacts, forms, and enforcement procedures. Keep those country-specific instructions with the EU product-safety record and identify the authority and date consulted.
Release evidence: internal risk analysis, technical documentation, applied standards or other safety elements, test reports, warnings, instructions, serial-production controls, and Article 16 responsible-person checks.
Supply-chain evidence: manufacturer/importer/distributor details, upstream suppliers, downstream recipients, components, embedded software, fulfilment service providers, marketplace listings, and distance-sales screenshots.
Post-market evidence: consumer complaint channel, complaint and accident register, recall and corrective-action log, direct consumer notices, public recall notices, remedies offered, and support/contact scripts.
Gateway evidence: dangerous-product notification, accident notification, corrective-action details, Member States concerned, attachments, updates, and authority correspondence.
Commission gateway page supporting compulsory GPSR dangerous-product and accident notifications by the economic operators and online marketplace providers concerned.
Official source for Safety Gate notification categories and information expected in authority notifications, including risks, corrective measures, tests, accidents, and traceability data.
corrective measures taken or envisaged
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Map manufacturer, importer, distributor, responsible-person, marketplace, traceability, corrective-action, accident, and recall duties into records your product, legal, quality, support, and operations teams can reuse.
Primary legal source for GPSR economic-operator duties, including Articles 9 to 16, distance-sales information, accident notification, Safety Business Gateway, recall notices, and remedies.
Articles 9 to 12 allocate the GPSR duties of manufacturers, authorised representatives, importers, and distributors.
Articles 9, 15, 16, and 19 support the technical documentation, traceability, EU responsible-person, and distance-sales listing requirements.
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Articles 9, 11, 12, 20, 35, 36, and 37 support dangerous-product escalation, accident notification, recall notices, and recall remedies.
Articles 14, 15, 20, 27, 35, and 36 support internal product-safety processes, authority cooperation, traceability, Gateway reporting, and consumer recall communication evidence.
"Economic operators shall place or make available on the market only safe products."
Commission source for compulsory GPSR reporting of dangerous products and accidents through the Safety Business Gateway.
Commission gateway page explaining compulsory GPSR business reporting of dangerous products and accidents to Member State market surveillance authorities.
Commission gateway page supporting compulsory GPSR dangerous-product and accident notifications by the economic operators and online marketplace providers concerned.
Official source for Safety Gate Rapid Alert System notification types, risk and corrective-measure information, and notification completeness expectations.
Official source for Safety Gate notification categories and information expected in authority notifications, including risks, corrective measures, tests, accidents, and traceability data.
General EU product-law guidance used only to support role terminology for economic operators across the supply chain.
Commission guidance used only for general EU product-law role concepts such as manufacturer, importer, distributor, authorised representative, and fulfilment service provider.
"manufacturers, authorised representatives, distributors and importers"