What does direct access by design actually mean under the EU Data Act Article 3 obligation?
The Data Act context is the starting point for this answer. Direct access by design means the connected product and any related service must be built so the user can access product data and related-service data by default. Article 3 requires the access path to include relevant metadata, use a comprehensive, structured, commonly used and machine-readable format, and be easy, secure, and free of charge.
The obligation is not just a helpdesk process. Product teams should decide during architecture, release, and UX design whether the user will retrieve data from on-device storage, an app, an account portal, an API, or a remote server. Where direct access is relevant and technically feasible, it should be available without making the user ask support to manually extract the data.
- Treat direct access as a product requirement for each connected product and related service, not as a later compliance add-on.
- Specify the user-facing route, authentication method, data format, metadata, retention assumptions, and support fallback.
- Test whether a real user can retrieve and understand the data without non-neutral interface patterns or unnecessary identity checks.
Article 3 states the direct-access-by-design duty for connected products and related services.
Commission explainer describes Chapter II access to data generated by connected products and related services.