Begin with a legal-entity decision and a data inventory. For each entity, test the current $26,625,000 Consumer Price Index (CPI)-adjusted revenue route, the 100,000-consumer-or-household route, the 50-percent sale-or-sharing revenue route, and applicable affiliate, joint-venture, partnership, or voluntary-certification routes. Then analyze exemptions by information and activity rather than treating regulated status, nonprofit status, or a vendor role as a universal answer.
The inventory must connect each category of personal information to representative data elements, sources, purposes, retention periods, collection points, recipients, sales, sharing, sensitive-information uses, consumer groups, and the notices shown to consumers. Include online and offline data, employees and applicants, pseudonymous profiles, software development kit (SDK) and tracking-tag events, and data held by service providers or contractors where relevant.